Social project "To live understanding Kyiv"


  • Raise awareness about Farmak
  • Celebrate the 90th anniversary of the company
  • To publish the book of memoirs about Kyiv of the XX century from the oldest Kyivans in Ukraine
  • Inform employees about the project campaign
  • Solution

  • Publishing a book featuring real memories from the oldest residents of the capital.
  • Organizing charity events to support the elderly, and arranging charity events for company employees and famous public figures, including a book presentation and a charity auction.
  • Creation of an interactive digital project with popular Ukrainian media.
  • Results

  • Total publications in media: 79 articles
  • Overall coverage: 42,172,481
  • Publications featured on major Ukrainian portals: “Korespondent”, “Dilova Stolytsia”, “Segodnya”, “24TV”
  • 4 TV segments
  • 70% of publications mentioned PAT “Farmak” as the project initiator
  • During the auction, 170,000 UAH was raised for the Podil District Red Cross of Kyiv


3, Hetmana Pavla Skoropadskoho Str., Kyiv, 01024

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