TOTAL

«Special project "Your Car"»

Task

  • Increase awareness among the potential TA about basic car systems and parts
  • To bring to TA information about the importance of quality car care
  • Solution

  • Placement of 4 native materials on the MMR website (Motor Media Review) about 4 different components of the car with a mention of TOTAL and ELF products
  • Development of visuals for materials
  • Development of a banner with the TOTAL logo, which is a link to a separate page with our materials
  • Result

  • 4 publications on the MMR (Motor Media Review)
  • Creating a separate heading “Special projects”
  • REACH: 518 000+
  • OTS: 1 500 000+
  • Budget – 0 UAH

Contacts

31, Zhylyans`ka St., Kyiv, 01033

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